Use CSS to set your text at 10 or 12px, which is an optimum size for readability.
The maximum width for easy reading is 400 - 440 pixels. Use tables or CSS to control this.
Black text on a white ground is the easiest reading. Other colors tend to blur the text slightly because of anti-aliasing. However, a stark white background is hard on the eyes. Use an off-white (a very light grey), or an eggshell blue colored tile for your background. If you prefer to set a color, try pale khaki CCCC99
Use bold ONLY for emphasis, such as in subheads. Text all in bold is fatiguing to read because the blackness of the letters begins leaving shadow trails. It is also confusing to text readers.
Add photos and illustrations to illuminate passages. Make sure you put a minimum of 20px space around your graphics to give them some breathing room.
The change in structure could be no more than a bolded topic header or a drop cap or even the equivalent of a side bar with some information in it.
Use bullets to
::reduce wasted space
::create visual interest
::make information easier to understand and absorb
Try these tips and improve your writing skills in the web....
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